Published in the October 2015
issue of the Canadian
Nuclear Society Bulletin, Vol.37, No.3.
Class of 1987 by Jeremy Whitlock
Now now. You can't fault those two lads for being popular. And look, as cool as those technologies are today, who really remembers the actual "top ten engineering achievement" - the Alouette satellite and Canada being the third country into space?
Hey I don't mind people forgetting about ZEEP or NPD either - but is it too much to expect the media to bring these world-class achievements to the pubilc's attention now and then - like say a 70th anniversary..?
Well, it's just not as sexy as a satellite...
Or a train - there goes Transcontinental Railroad, still a $12 billion/year concern today. Or an aircraft - the Beaver, $24 billion/year for aerospace today. Or Mr. Bombardier's Snowmobile - there's a $7 billion/year sexy industry right there. Look at those three - they know that any Canadian asked to pick three Top Ten Achievements today would probably still name them.
Okay, well how about St. Lawrence Seaway over there? Talk about a background infrastructure item. $60 billion/year in commerce and who spares one ragged thought about him? And look who's walking in behind him - Synthetic Rubber! Nobody even sees him - they think he's Tar Sands' chauffeur. A $3 billion/year business, absolutely vital to the transportation industry, and look at him shuffling anonymously behind the punch bowl.
Hm, okay, so I'm not the most invisible of the Top Ten Engineering Achievements...
Exactly! And occasionally, when something really bad happens, why you're the most visible and most talked-about achievement of the bunch. In fact, maybe that's a strategy you could consider: next time you're looking for attention, why not spring a leak somewhere, or recycle a steam generator or something - and when the spotlight's glare is upon you, tell them about ZEEP and the good ol' days.
Now you're making fun of me.
Only as necessary. Hey look, they're taking a photograph of the ten of you. Why don't you go stand in the back behind Tar Sands, and for gosh sakes, smile!
I really hate these things...
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Discussion welcome. ©2015 Jeremy Whitlock
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The Canadian Nuclear FAQ] |